Tulsa area united way announces
The Tulsa Area United Way unveiled a major milestone in its 89-year history on Nov. 14 – its largest campaign ever of $26,159,826.
The record-breaking campaign was announced before more than 300 guests at the annual “Unite!” celebration at Tulsa Community College’s Center for Creativity.
“This is truly a testament to the deep and far-reaching generosity of our community,” said Mark R. Graham, president and CEO of the Tulsa Area United Way. “This is an astounding result that places us among the elite United Way organizations in the U.S.”
The success of the campaign was attributed to a variety of factors, including increases across the board among all segments of the local economy.
“We experienced increases in giving by individual contributors, small businesses, major corporations, non-profit organizations – you name it,” said Becky J. Frank, chair of the 2013 campaign. “You really can’t
point to a single cluster of companies or
category of benefactors – the success of this campaign represented the entire community coming together to support each other.”
This year, it is estimated more than 48,000 people supported the local United Way campaign.
“This was truly a campaign driven by people – not just large entities. You might say it was the year of the individual stepping forward to make a difference,” Frank said.
The campaign was energized by seven challenge grants offered by local individuals, foundations, and corporations. The challenge grants provided dollar-for-dollar matching opportunities for many contributors, doubling new and increased gifts by leadership donors who give $500 or more annually, small and medium-sized businesses, young professionals, insurance brokers and foundations, as well as members of the United Way’s Women’s Leadership Council and Alexis de Tocqueville Society.
“To surpass $26 million is an amazing accomplishment,” said Derk Tenzythoff, senior vice president of resource development, who has led campaigns at the Tulsa Area United Way for 12 years. “It’s an achievement that is shared by so many, including members of our Campaign Cabinet, volunteers and the thousands of people who came together to support their friends and neighbors.”
Non-profit organizations, including the Tulsa Area United Way’s 62 partner agencies, raised a record $891,975, and the Tulsa Area United Way posted a record $156,200 for its own employee campaign, helping the local United Way to lead its peers nationally in giving by non-profit organizations.
“Our local United Way, its partner agencies and other non-profit organizations in the Tulsa area really ‘walk the walk’ and supported our community at record levels,” Frank said.
Funding for the Tulsa Area United Way’s partner agencies as a result of this year’s campaign will begin in January.