Fast Facts


The Tulsa Area United Way invests all contributions locally, and is a locally-governed, independent 501c3 non-profit organization. 

Nearly 80 percent of all financial support to the Tulsa Area United Way comes from individuals like you. 

The Tulsa Area United Way maintains operating expenses of less than 10 percent (9.95 percent) – among the lowest of all 1,200 United Ways. 

The Tulsa Area United Way is the only non-profit organization in the Tulsa area in which a single gift, no matter how small or large, can directly and broadly impact the lives of our family, friends, neighbors and co-workers. 

The Tulsa Area United Way has received a perfect four-star rating from Charity Navigator, one of the nation’s most respected non-profit ratings agencies (a designation shared by only a few local non-profit organizations.)

Fast Facts  

Last year, the Tulsa Area United Way served 505,000 people through 60 partner agencies in six counties of the Tulsa region.
Our service area includes Tulsa, Creek, Okmulgee, Osage, Rogers and Wagoner counties. 

During its 90-year history, the Tulsa Area United Way has raised almost $670 million for the community ($669,982,257.)

During its 2014 Campaign (most recent year available), the Tulsa Area United Way raised $26,602,884, surpassing its goal by $402,884. The campaign was the largest in local United Way history. 

Best of the Best

2013 figures, most recent available

The Tulsa Area United Way is among the elite United Way organizations in the U.S. 

The Tulsa Area United Way is the 32nd largest (in terms of dollars raised) of all 1,200 United Ways in the U.S. (Tulsa is the 60th largest city in the U.S.)

The Tulsa Area United Way ranks among the top 2.8 percent of all 1,200 United Ways in terms of dollars raised and among the top 3.9 percent in per-capital giving. 

The Tulsa Area United Way conducts the largest campaign among more than 40 peer cities that utilize a similar fundraising and investment model. 

The Tulsa Area United Way ranks first among its peers in per-capita giving by employee and first in giving by non-profit organizations. TAUW ranks third among its peers in giving by small businesses. 

The Tulsa Area United Way ranks in the top one percent (15th overall) among more than 1,200 United Ways in giving by small businesses. 

Campaign Facts

In 2014, 48,469 individuals and 1,300 companies and organizations contributed to the Tulsa Area United Way campaign. 

Last year, the average gift to the Tulsa Area United Way was $304.

In 2014, the Tulsa Area United Way fully subscribed (fulfilled) a record of seven major community challenge grants, matching gifts from small and medium-sized businesses, individuals who gave at a leadership level, company and family foundations, and members of the United Way’s Women’s Leadership Council and Alexis de Tocqueville Society.

The Tulsa Area United Way has met or surpassed its goal during the last 20 years, often during challenging economic conditions.

Each summer, a group of Trailblazer companies and organizations conduct early and highly structured fundraising drives to help launch and provide energy and momentum for the annual Tulsa Area United Way campaign. The Trailblazers announce the results of their campaigns at the annual Day of Caring in early September. In 2014, 11 Trailblazer companies and organizations raised $2,825,400, surpassing their goal by $225,400, and setting the climate for the campaign.
In 2014, 7,000 volunteers contributed 70,000 hours in support of the Tulsa Area United Way.

During the 2014 campaign, 1,300 companies and organizations conducted campaigns, 61 foundations provided gifts and 48,469 individuals made contributions. (Gifts by individual donors comprise 78 percent of the overall campaign.)

In 2014, the number of individuals giving at the Leadership Level ($500 to $9,999 annually) reached more than 7,000 for the third time in the history of the Tulsa Area United Way. In 2014, 7,500 individuals contributed at the leadership level, for a total of more than $7,500,000 (28 percent of the total campaign.)

The 50 volunteer members of the Tulsa Area United Way Campaign Cabinet provide vision, leadership and guidance for the annual campaign through a Leadership Team and five divisions including Development Team, Public Service and Government, Green Country and Commerce, Energy and General Business and Professional Business. 

In 2014, the Tulsa Area United Way’s five Cornerstone Million Dollar Plus companies and organizations included Bank of Oklahoma, the J.A. Chapman and Leta H. Chapman Trusts (1949 and 1966), ONEOK, QuikTrip and Williams.

Highly successful company and organizational campaigns are recognized at the Tulsa Area United Way’s annual Live United Awards and Luncheon with a variety of awards, including the Williams Summit Leadership Award (presented to the Best Overall Campaign,) Combined Federal Campaign Eagle Award, Leadership Giving Award, Trailblazer Award, Illuminate! Award, Ignite! Award, and Small Business Award. 

Up to 25 Loaned Executives are provided by area employers each year to serve as fundraising executives during the annual Tulsa Area United Way campaign.

The Legacy Society is an organization of leadership donors who have included the Tulsa Area United Way in their estate planning, providing for the long-term needs of the community.

The Tulsa Area United Way offers a planned giving program that includes a variety of gift annuities for investors, allowing them to plan for a comfortable retirement while supporting a non-profit organization. 

Community Impact

The Tulsa Area United Way is an intentional community builder, collecting and analyzing data, conducting research into best practices and solutions, and serving as a backbone organization to address the Tulsa area’s most pressing social challenges. 

Employing the Collective Impact Model, the Tulsa Area United Way leads community-wide responses to social issues by pulling together the resources of other non-profit organizations (including non-partner agencies), business and industry, foundations, government and educational institutions. 

To improve social conditions in the Tulsa area, the Tulsa Area United Way focuses on three building blocks to a better life: education, financial stability and health/safety. 43 percent of funding is invested in health and safety, 33 percent of campaign contributions are utilized for education and 24 percent is invested in financial stability. 

The Tulsa Area United Way serves more than 505,000 people annually (nearly 1,500 people per day) through its 60 partner agencies, Community Collaborations, and other partners in the Tulsa region, including Creek, Okmulgee, Osage, Rogers, Tulsa and Wagoner counties. (Note: these are duplicated numbers, representing number of visits/requests for assistance.)
The Tulsa Area United Way maintains five major methods of investment in the community, including annual allocations to its partner agencies, funding for collaborative projects with other non-profit, civic and educational organizations, grants for new, innovative solutions to social challenges, bridge funding to help new agencies reach sustainability, and emergency funding in times of need. 

More than 90 cents of every dollar contributed goes directly to help people in need, making the Tulsa Area United Way one of the most cost-effective organizations in the community. 

The Tulsa Area United Way encourages agencies to combine their resources to avoid duplication of efforts and provide the best services possible.

The Tulsa Area United Way utilizes a comprehensive, community-based decision making process to determine how funds will be invested in the community. Each year, approximately 170 volunteers, serving on Community Investment Panels, Community Investments Cabinet and Audit Review Committee, engage in a state-of-the-art process to ensure all dollars are invested wisely. 

This year, more than 170 trained volunteers invested more than 4,000 hours analyzing the needs of the community and studying the effectiveness of local programs to ensure that contributions have the greatest possible impact. This process of reviewing program plans, visiting agencies and analyzing budgets keeps our United Way firmly connected and responsive to the community's most pressing needs. As human service needs grow and change over time, this process allows the United Way to direct its resources where they will do the most good. 

The Tulsa Area United Way Day of Caring is one of the largest such events in the nation, with more than 5,500 volunteers completing more than 36,000 hours of work at area parks, schools and non-profit organizations. 

In addition to annual allocations to its partner agencies, the Tulsa Area United Way makes investments in Community Collaborations among agencies that meet systemic needs, attract multi-source funding and offer a structured approach, including budget, timeline and measurable outcomes. 

In the last five years, the Tulsa Area United Way has awarded more than $3 million in collaborative funding to meet challenges such as reducing homelessness, improving neighborhoods and providing outcomes measurement training for its partner agencies. 

The Tulsa Area United Way maintains several Community Collaborations, including A Way Home for Tulsa, Growing Together, Campaign to Prevent Teen Pregnancy, Tulsa STEM Alliance, Impact! Tulsa (Strive) and the Child Protection Coalition. 

Each year, the Tulsa Area United Way Social Innovation Grant Program provides financial assistance to area non-profit organizations and individuals that offer creative, innovative and proven solutions to systemic community challenges. In the last five years, 24 venture grants have been awarded at a total of $996,354. 

The Tulsa Area United Way responds to the unanticipated needs of its community, awarding $674,042 in emergency funding in the last five years, including relief from wild fires and summer heat and increased requests for food, shelter and utility assistance. 

The Tulsa Area United Way assists area nonprofit agencies in overall management, volunteer recruiting and training, technical assistance and board leadership development, serving as a primary resource and anchor institution for the community.


A Board of Directors of 50 local volunteers provides governance and establishes policy for the Tulsa Area United Way through regular meetings and a highly developed committee structure including Board Development, Community Investments, Campaign Cabinet, Finance and Audit, Information Technology, Marketing, Planned Giving and Policy Planning and Issues. 

Economic Impact

A study commissioned by the Tulsa Area United Way in 2012 revealed an annual economic impact of more than $285 million in the Tulsa area. For every dollar contributed to the local United Way, its partner agencies were able to leverage an additional $11.30 from other resources. The study also showed that the United Way’s investment in its partner agencies directly and indirectly support 5,760 jobs in the community. The United Way’s investments also generate more than $22 million in tax revenue for the state and community.


The Tulsa Area United Way is independent of United Way Worldwide and other local United Way organizations. The Tulsa Area
United Way is governed entirely by local volunteers, and decisions made by other United Ways have no impact on decisions made in the Tulsa region.

The Tulsa Area United Way and United Way Worldwide (UWW) enjoy a pro-active alliance. 

Each year, the Tulsa Area United Way spends less than one percent of its campaign total on various services from the UWW.


The Tulsa Area United Way closely tracks legislation and helps to education local and state governments to encourage pro-active, supportive and innovative health and human services policies.

The Tulsa Area United Way does not expend funds for advertising, but instead attracts pro-bono support from area media, including the Tulsa World, Tulsa People and a variety of electronic, outdoor and print media outlets. The Tulsa World served as a Campaign Partner in presenting the 2014 campaign for the community. 
TULSA AREA UNITED WAY   |   1430 S. BOULDER, TULSA, OK 74119   |   918.583.7171   | TAUW@TAUW.ORG 
  • Facebook
  • Twitter
  • Flickr