Tulsa Area United Way Idea Exchange Make Your Campaign Sizzle
Discuss the best sizzle item in your campaign currently Paid day off for Day of Caring participation Year round reminders of need Jeans days Snack time punch card – after 3 punches, you get a free snack Food sales to neighboring businesses; distribute pledge cards with food delivery Internal competition between divisions/groups to raise funds Video with people from community Chili Cook-off Silent Auction Live Auction Paid time off for contribution Burger/chicken Cook-off Sporting events pools – proceeds benefit TAUW CEO speaks at kickoff Show video at kickoff Have United Way rep present at kickoff Sell candy grams Incentives donated from other businesses Start campaign early in the year Have fundraisers twice a month around paydays Kiss the pig Early bird drawings Have a cookout (open to neighboring businesses), company execs cook and sell food Potluck lunches/dinners Have celebrity guest speakers at kick-off Movie night Company execs and employees switch places for ½ day Agency tours Have an agency fair Balloon dart toss Candle fundraiser Basket sales/auction Bake sale Raffle for fitness club membership Pancake breakfast Jeans week Raffles associated with different levels of giving, i.e. for parking spots, paid time off Make and sell cookbooks Guess how many items in a jar, i.e., jelly beans, M&Ms White elephant sale Putt Putt course in office Management involvement in Day of Caring Vote for Office Diva – pay to vote Golf tournament Email Bingo Mascot auctioned off at end of campaign Holiday gift sales Poker Run Wear jeans/casual for $5 per week Grab bags of coupons Pay to make someone wear a ridiculous hat; they pay to get rid of it Blackjack tournament
What two new things can you do to make your campaign sizzle this year? Dessert auction Use payroll deduction Penny wars Employee testimonials at kick-off Public awareness, i.e., booth at fair, conference, expo Theme competition Shorts day Billboard advertising Breakfast at agency Poker tournament Used book sale Food drawings Pet contest – charge entry fee and pay to vote Balloon sales Sell coupons for services from execs, i.e. car wash, valet parking Silent auction Sports day Send CEO to jail – has to raise “bail” to get out Executive tours of agencies Video game contest Potato luncheon Company barbecue “Go for the Green” – make a donation a putt for a prize Intercom Bingo – sell cards for $1 Create competition between employees Classic car theme Ethnic food lunches Coin drives Instead of E-Bay, have a “Flea-Bay” $250 or more donation goes into drawing for a trip Candy gift bags Ping pong tournament Bowling contest Root beer floats Family outing Secret Garden or Avon Sunflower seed spitting contest Banana split sales Catered steak lunch Invite people to be teammembers, don’t wait for volunteers Dunk tank CEO rides stick horse if goal met Remote control car/boat races Car dealer tail-gate party Key Club breakfast with CEO for membrs Ice cream social Desk massages Basketball or Horse tournaments Drawings for special items Lunch with CEO CEO obstacle course Email congratulations Iron Chef competition Use monthly employee meeting to give out pledge cards Pumpking carving contest; then auction offi Raffle gas cards, movie passes, restaurant cards Aluminum can recycle Send emails to update on progress Corporate match Incentives to turn in pledge cards Soak your supervisor with kiddie pool and water gun
Campaign beginnings and endings are important. How do you kick-off your campaigns and what do you do to celebrate your success? Cook-out for employees Campaign committee dressed as celebrities Banner of agencies – put color dots on agencies they’ve had contact with Partner with an agency for kick-off Chili lunch Cookie party Parade for community with floats and cheerleaders Auction Always include food! Have a separate Key Club kick-off Letter from CEO Donuts and coffee Send email Chili cook-off Send 7 thank yous – it takes that many to remember you’ve been thanked Have an employee fun day – horseshoes, bingo, etc. Corporate Challenge between like-sized companies Buy an exec – “Can you teach an old dog new tricks?” Pizza Party – turn in pledge card for a slice Antique car show Carnival with tents, booths and dunk tank Community welcome to thank you cook-out End with silent auctin of goods and services donated by employees
Discuss past themes you have used in your campaign and what creative thermometers were used to track your progess. Vegas theme – “What’s raised here stays here” 50’s theme Fear Factor Around the World in 80 Days Office Olympics with torch as thermometer Building a Better Community A Recipe for Sharing Let Us Entertain You Total Coverage Mardi Gras School Colors Rising to the Challenge/Hot Air Balloon Gaming Make Waves for United Way (Hawaiian) NASCAR Carnival Going Up/Airplane Mascot Whale of a Good Time Your Share of the Pie Oil Derrick Hurricane Lamp filled with candy as campaign progresses Ladder Sailboat Gas Tank Building being constructed and completed as goal is reached Monkey in a tree – climbs higher and higher Hot Air Balloon Route 66 Diva – distribute crowns to givers Happy Faces Race track – car moves to show where campaign
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